HAIMA Brings 17 Charming “Stars” to 14th Shanghai

April 17, 2011, 14th Shanghai International Auto Show is grandly opened in Shanghai New International Exhibition Center. Haima, as a famous Chinese Automobile Brand, with 17 charming models from both Zhengzhou and Haikou production bases, cover the traditional power and new energy show himself in the Auto Show.

Haima has two production bases in Zhengzhou and Haikou and one R&D Center in Shanghai. Haikou is the first production base and Zhengzhou is the second production base. The 17 models in this Auto Show contain all the key products in both Haikou and Zhengzhou, many of them are firstly showed in public. All these models, including automatic SUV with traditional power, concept cars and 4 new energy cars bring audience brand fresh feeling. 

There are 8 brand new models of Haima in Shanghai Auto Show, contain the unnamed vehicle from Zhengzhou base, M11,ZM2, C2, C3 and SUV-Haima 7 AT version, Haima7 C-sport, Freema C-sport 5seat version and New Haima 3 (with stop-go system) from Haikou base. All these brand new vehicles and technology bring Haima more power and passion.

New Energy Vehicles – Pure Electric Haima 2 ,Pure Electric Freema can be directly charged to 220V household power supply, the driving range are more than 150km and 160km, these two vehicles have entered the operational stage, which is a good start in the new energy products research for Haima Automobile.

Haima is gradually completing its products lines and structural layout, setting up the representative and corresponding target customer groups and market segments to meet the needs of various market segments. Meanwhile, Haima established a KD plants in Russia, launched Haima 3 and Haima 3 HB two models, and implemented sales in the Middle East, North Africa, South America, and other more than 20 countries. In future, Haima will perfect the products structure and market segments in the domestic and foreign markets, improve product quality and technology while building a more efficient after-sales service system. Haima will build up a Chinese auto brand with personalize brand image and technological strength.